Attack the block is a film that was released in 2011, the film was written and directed by Joe Cornish, he is the man behind the story and I'm going to explore why and how he directed the film.
Joe Cornish got his inspiration from films in the 80's like 'E.T', 'Gremlins' and 'streets of fire'. However he had never seen an alien sort story produced in a sub urban area, where he came from. So he mixed the films he loved with the area he lived in making it unique.
The main problem with the films production was that there was a low budget meaning they could not use all the technology they wanted like the 3D CGI. So they resorted to CGI to remove certain things so that may of helped the film as it would make it more real.
The directors felt that too many films are using big names in films not allowing young talent to come through and prove themselves. So they had auditions for people around the age of 16. From this they had 11 people aged 16 or younger playing the main parts in the film, allowing there careers as actors to develop. The directors also felt that to much technology is being used in todays films so they went old school and used classic methods, which lowered cost and showed that these methods were still as good as the newer methods. The problem they felt with the new technology is that you didn't know when editing stopped and reality started.
For the soundtrack they was produced by the popular electronic dance music group 'Basement Jaxx' they did 20 songs for the whole film this suited the film, because it is a sub urban area where they listen to dance music or hip-hop.
They advertised the movie by doing TV AD's this would have drawn customers in. Another way was by releasing merchandise like posters and clothing this would advertise the movie by spreading the name. Directors and actors also did interviews to promote and persuade people to go view their movie.
Good work Tom. You've made a successful start to the course.
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